Ionity Testimonial
When one of Summize's key clients, Ionity, visited London for a conference, the team saw an opportunity to capture testimonial content while everyone was in the same place. With limited time and a number of logistical challenges, the goal was to create a polished customer story within a single morning.
Ionity Testimonial Video
Client: Summize
My Roles: Director, DoP, Producer, and Editor
Deliverables: Hero asset and social snippets.
I was involved from the early planning stages, helping secure a suitable filming location after several initial options fell through. We eventually settled on a studio in central London, conveniently located near the conference venue.
With access to the studio beginning at 9am and only a short window available with the contributors, preparation was key. I sourced a local sound recordist, developed a streamlined production setup and ensured everything was ready to go before the interviewees arrived.
This allowed the team to focus on the conversation rather than the production, creating a relaxed environment that led to genuine and engaging responses on camera.
One of the challenges in post-production was the lack of access to additional filming opportunities, as Ionity's operations are based in Germany. To overcome this, I carefully combined existing Summize footage with relevant material from Ionity's own marketing content, creating a more visually engaging film while supporting the story being told.
About
What I Enjoyed
I enjoy projects that require problem-solving and careful planning, and this was a great example of both.
The preparation meant everyone arrived feeling relaxed and confident, which always leads to stronger interviews. Seeing the final film come together despite the logistical limitations made the project particularly satisfying.
